Cognitive Bias Types

Confirmation bias

Out of the different cognitive biases we make, confirmation bias is one of the most common. Confirmation bias is when we are more likely to believe or favor an idea that confirms what we already know. For example, I inherently have the bias that vaccines are helpful towards human society. So, if I was to be presented with data or an article that has evidence that points towards vaccines being a health hazard, I would immediately be skeptical and try to challenge the article with things I believe to be correct about vaccines or doubt the reliability of the source. However, if I were to be given data from an experiment that shows that vaccines are helpful for everyone’s health, I would likely almost immediately accept the data as true. This is the issue with confirmation bias, as it makes us less skeptical of things because they share our viewpoint.

Anchoring bias

Anchoring bias is essentially when we are presented with information before making a decision, and while making that decision, we tend to cling to that initial information even when the decision at hand has nothing to do with that information. For example, if I was looking to buy a car, and I see a car that costs 30000 dollars and a car that costs 100000 dollars, I’ll think that 30000 dollars for a car is a reasonable price. However, if I were to be presented with a car that costs 5000 dollars and a car that costs 30000 dollars, I would think that the car that costs 30000 dollars sounds pricey and unreasonable. I only am really making this judgment because I am looking at the car’s cost in comparison to another car which really shouldn’t have a place in my decision. This is why anchoring bias can become a problem.

Narrative fallacy

Narrative fallacy is when we decide to lean towards one side based on the story behind it rather than logic because we find it easier to sympathize with due to the story. This can often be seen on shows like America’s Got Talent, in which contestants often bring a story with them to the show. If their story is compelling, people who watch the show are more likely to support that person. This means that your favorite contestant on the show may not be the most talented, which is why narrative fallacy obstructs logic.

Framing bias

Framing bias is very similar to narrative fallacy, as it also has to do with the way information is presented rather than what the information is actually saying. Framing bias is when we make a decision based on how information is presented to us making us more likely to believe it. Framing bias often comes into play when investing in things like stocks. For example, if investing in a stock presented a possibility of a 25% gain or a 100% loss, it immediately sounds like a bad decision. However, if I also give the information that the stock has been steadily improving for the last two years, it immediately sounds more attractive even though the possibility of failure is just as likely.

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One thought on “Cognitive Bias Types”

  1. Good examples Alex, thank you. These are a few cases, and the main point is that the cognitive biases are predictable and foreseeable. And hence, we can educate our selves to understand them and (here’s the hard part) if we can be cognizant of them, we can maybe even avoid them, at least sometimes.

    So this is IMMENSELY PRACTICAL!

    N

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