“Knowing Where our money goes changes how we consume” – Shayona

HerShakti.com  is a website aimed at small scale industries, individual artisans who have more power over where they sell items made by these entrepreneurs and all the proceeds go towards the creator of the product.

Shayona had an epiphany one day when she met Akira. Akira is from the Poor part of West Bengal where she makes her own income, she is her own entrepreneur which is very different in the community where she comes from.

“Intrigued by her personality, so cherry even though she was going through a hard time. Her story she told sounded like fiction, hadn’t hit her yet that it was real life.”

In rural communities such as West Bengal, people buy their own materials, sell their things but the resellers sell the same product for a higher price but the profits don’t go back to the producer. A producer may earn $3 for something they make but consumers like us pay $35. As the same product gets resold again, through each transaction, the price increase. The producers are limited to the people who live nearby, they are geographically disadvantaged. Us as consumers can see what nutrients will come to our body before we buy a food product, and the same concept should apply to physical, material products.

Here at HerShakti, we allow consumers to be more conscious about their consumption by putting the price demographic on products. Social entrepreneurs like us are putting cost breakdowns available for us, shoppers, to see, social e-commerce is a game-changing solution to reduce inequality by solving market axis problem, and also revolving around transparency, making it social.

“with all this passion I didn’t want to leave my epiphany as a reaction”

Shayona, a 10th grader made her imagination a reality, by using her passion for a cause,
inspiring all other people no matter the age to make a difference in the world.

 

 

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