- The shot is focused on her facial expression rather than the disability: It is presenting her willingness and her positive attitude towards the work
- Emphasise the words “able” and “can”: focusing on what she can do rather than what she cant do
- The bolded text: declarative statement which is what the advertiser wants to tell us
- she is straight looking at the camera: suggests her confidence – disability doesnt define her as a person/ as a type writer
- The page is b/w which suggest it is old: at that time stereotypes and discrimination against disabled people were more obvious, and this is challenging the idea
